Inspirational Brands
Check out the brands listed below for inspiration & remember that just because some don't align with your aesthetic doesn't mean you can't learn from them. Use that information to define your own brand.
Sometimes branding is just as much about know who you are NOT as it is about knowing who you are ;)
PRODUCT BASED BRANDS:
1) Everlane - Classic, Modern, Minimal.
2) Billie - Modern, Empowering, Spirited.
3) Girlfriend Collective - Inclusive, Natural, Free.
4) Who gives a crap - Humorous, Vibrant, Creative.
5) Toms Shoes - Earthy, Organic, Contemporary.
6) Patagonia - Adventurous, Free, Purposeful.
7) P&CO - Modern, Free, Quality, Utilitarian.
8) Refinery 29 - Urban, Inclusive, Optimistic.
9) Twoobs - Contemporary, Upbeat, Kind.
**Note: For personal brands you can still be inspired by product based brands.
PERSONAL BRANDS:
1) Miki Agrawal - Edgy, Disruptive, Creative.
2) Madison Morrigan - Wanderlust, Free-spirited, Soulful.
3) Russel Brand - Rebellious, Passionate, Edgy.
4) Erika Cramer - Confident, Bold, Expressive, Stylish.
5) Gala Darling - Radical, Magical, Feminine, Imaginative.
6) Gabby Bernstein - Spiritual, Connected, Upbeat.
7) Lewis Howes - Adventurous, Empowered, Masculine.
**Note: For product based brands you can still be inspired by personal brands.