Module 1 - Lesson 2

In this lesson you will start to define your 'Core Brand Values'...
a set of cultural codes to live by and keep your brand aligned to.

👉🏻WATCH THE VIDEO and I will talk you thru the exercise at the end.

Here's the link to the 'zappos' link I mention in the video  : https://bit.ly/2RVTVXi

**Please upload finished worksheets to your ‘Google Drive’ folder.